So this is my final video for concept development. My overall concept to the video is simplicity. I wanted to convey the idea that less is more and can lead to a happier life with the little effort it takes. I got me thinking about the things I do and what type of life style I want to live by. I choose to interview 3 of my closes friends. When I ask them these questions, they came up with their own ideas of what simplicity was to them. One of them did say it got her thinking of the things she was doing and how she can change some of her habits. These ideas take little to no effort and I believe can make a difference to our environment if we all apply it.
Overall, I am happy how the video came out and how I convey my ideas into a small film. It's a concept I hope to explore and apply to my life in the future.
Enjoy my video!
17 March, 2013
16 March, 2013
Successful Business
On Monday's class, we began to talk about businesses and companies. We then briefly discuss apple as a company. Jimmy, my professor, asked us why Apple could get away with everything they have done this far. As far as releasing a new iPhone every 6 months, a new version of mac books and desktops, and new constant designs for ipods and ipads. Apple can charge crazy amounts for their products, even though they can be flawed, and customers will still pay for the item.
It got me thinking of why this was, how a company could be successful based off shiny products that appeal to the mass. I've been a loyal apple fan since I first got a ipod back in 2005 followed by a desktop computer the following year. I always stuck to apple products because of the simplicity in the style.It's simple smart phone that does what it does and that's that. To me, it's a basic function smart phone that help me through out my day. Also the fact that all my products can be sync into each other making it that much easier for myself. I guess apple appeals to people like me, who enjoy the simplicity in a product. Apple products do have minor flaws but nothing that taking care of your stuff couldn't fix. I can't tell you how many people complained about breaking their phone when they have this flimsy case to hold it. Or people complaining about the battery usage when their on their phones 24/7 and have them charge all night. I always believe the saying, "you get what you pay for" and this applies to the Apple company.
Apple definitely has a lifestyle built within the company. It appeals to the simplistic modern person living in the city. The music they promote, the choice of their commercials, and their overall clean crisp look that is timeless is what sells to the mass.
This lead me into thinking about selling any of my work. To me, a successful business creates an image and philosophy that makes it apart of a lifestyle. I see businesses and design/art work as a philosophy, if you truly believe in what you are trying to sell, you'll apply it to your everyday life. It's like this blogger I have been following for quite some time now. She is a fashion blogger who is interested in the idea of minimalism. The basic simple functions of a wardrobe, like a plain white tee, translucent heels and your basic levi pant. As I started to look beyond her fashion expertise, I seen she was interested in designing. She design a calendar with just a few black lines on white paper that said "get shit done," a closet rack made from pipelines and a coffee table made out of translucent glass. I began to see her apply her love for minimalism to her everyday life. Even the tattoos on her body were a mere black line outline from the side of her arm to her elbow. Then I understood why she was becoming more successful because she stuck to her beliefs and create and designed the most beautiful and simple products.
I believe this is one of the most memorable thing I have learn this far. That to go anywhere with design work, you have to believe in it more than anyone in the entire world. You have to make a connection between your work, your belief system and to relate to people. At the end of the day, it all has to tie into each other.
10 March, 2013
Wednesday 3.06.13
Wednesday's class was mainly focus on our progress towards our final project. For our final, we have to make a 2 to 3 minute video that shows sustainability in our environment.
We drew up a creative map to where we want to go with our final project. We all sketched out the slides we are going to have in our videos. Only once have I done this prior to this project. I find it helpful in some ways and in other ways I feel like the project could eventually take a mind of its own. I say this because accidents and mistakes happen while making the project, which can lead to unintentional work. Sometimes you can create something great this way. I wouldn't bet on that happening which is why I still believe it is a good idea to draw out your projects.
What I am doing is having a overall concept of "what simple living means in your environment."
I plan on interviewing some of my friends for this project, asking them that question. So I'm showing through out the video that simple things can make an impact in the world. Things include, donating and shopping at thrift stores, growing your own food, using public and alternative transportation more, enjoying nature for reduced energy usage etc. etc. My overall tone for this video is for self reflection in people. People should think about themselves and see if they contribute to a "simple lifestyle."
This generation has an excessive need to indulge in things that are unnecessary such as watching massive amount of television, internet usage, fast foods, shopping at huge corporations etc. etc. I want to convey the idea that less is more and the simple things in life can do good for the environment and lead to a happier life.
Jimmy explained that some of us might not be into this project but to find some passion within the project and create something we enjoy. For a while, I've latched on to idea of simplicity and minimalism. My main concept came from this, wanting to explore this idea more. I was able to find something I enjoyed that was is school assigned project!
We drew up a creative map to where we want to go with our final project. We all sketched out the slides we are going to have in our videos. Only once have I done this prior to this project. I find it helpful in some ways and in other ways I feel like the project could eventually take a mind of its own. I say this because accidents and mistakes happen while making the project, which can lead to unintentional work. Sometimes you can create something great this way. I wouldn't bet on that happening which is why I still believe it is a good idea to draw out your projects.
What I am doing is having a overall concept of "what simple living means in your environment."
I plan on interviewing some of my friends for this project, asking them that question. So I'm showing through out the video that simple things can make an impact in the world. Things include, donating and shopping at thrift stores, growing your own food, using public and alternative transportation more, enjoying nature for reduced energy usage etc. etc. My overall tone for this video is for self reflection in people. People should think about themselves and see if they contribute to a "simple lifestyle."
This generation has an excessive need to indulge in things that are unnecessary such as watching massive amount of television, internet usage, fast foods, shopping at huge corporations etc. etc. I want to convey the idea that less is more and the simple things in life can do good for the environment and lead to a happier life.
Jimmy explained that some of us might not be into this project but to find some passion within the project and create something we enjoy. For a while, I've latched on to idea of simplicity and minimalism. My main concept came from this, wanting to explore this idea more. I was able to find something I enjoyed that was is school assigned project!
07 March, 2013
Monday 3.4.13
The majority of monday's class consisted of going over our homework assignment. We had to collect 3 magazine photos that told a story without words. We all put our assignments on the board and went through everyone's story. Other people had to guess the story without hearing what the original story was intended on. Some were vague, that lead to a lot of possible story ideas. Some didn't make much sense that made a lot of people confused.
I chose a story of someone on drugs. The first magazine photo was a photo of pills. The second shot was a girl just about to drop a cough drop into her mouth. The last shot was a young teen who looked very unhappy. Her arms drooped a the way down to the ground. The story was intended to be someone who took a lot of drugs and felt really relaxed to the point where her arms were really relaxed.
This assignment was tough because of the types of photos that were in the magazine. Either they had too much writing on them or were just ad campaigns for whatever they were selling. It was also hard to come up with a story in only 3 photographs because it was only 3 photographs.
At the end, Jimmy made us rearrange some of the photographs to make a really good story. It's still unclear to me what a really good story could be in 3 photographs. Would it make you feel happy? or sad? or is it suppose to only give one response to the audience? or does a good story had multiple meanings to it?
We were told to work on our final project which is to make a 2 to 3 minute video about sustainability in our world. I have a few ideas, they just need to be explored!
I chose a story of someone on drugs. The first magazine photo was a photo of pills. The second shot was a girl just about to drop a cough drop into her mouth. The last shot was a young teen who looked very unhappy. Her arms drooped a the way down to the ground. The story was intended to be someone who took a lot of drugs and felt really relaxed to the point where her arms were really relaxed.
This assignment was tough because of the types of photos that were in the magazine. Either they had too much writing on them or were just ad campaigns for whatever they were selling. It was also hard to come up with a story in only 3 photographs because it was only 3 photographs.
At the end, Jimmy made us rearrange some of the photographs to make a really good story. It's still unclear to me what a really good story could be in 3 photographs. Would it make you feel happy? or sad? or is it suppose to only give one response to the audience? or does a good story had multiple meanings to it?
We were told to work on our final project which is to make a 2 to 3 minute video about sustainability in our world. I have a few ideas, they just need to be explored!
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